Ford Grant Redress
The Customer
Ford Motor Company is an American multinational automobile company that has been manufacturing cars since the early 20th century. In 2020, Ford launched a grant program called "Ford Grant Redress" to support underrepresented communities that have been affected by COVID-19.
The Challenge
Ford needed a microsite that could handle a large number of applications from designers around the world. The website had to be easy to navigate, and the submission process needed to be streamlined to ensure that designers could submit their designs without any technical difficulties. In addition, the website had to be secure to protect the privacy of the applicants.
The Solution
We were able to create a successful temporary microsite for Ford's Grant Redress program. The site was easy to use, secure, and provided a streamlined submission process for designers. The site was live for three months, and Ford received many design applications from designers around the world. The microsite was a great success, and our team was happy to have contributed to this initiative.
