Software developers have the luxury of "playing" with ideas. They come up with a new app idea and code it. It could be a success, or it could fail.
The investment is just their time and coding effort. For the rest of us, it's not so easy. Most people with app ideas have no idea what to do after they've mulled over the idea for a few weeks. If you think you've got a killer app idea, here's what to do next.