No matter how big or small your business, the security of its data is the key to it's survival. If your company were to lose its files, just how long could your company keep going? You may think you are protected if you have a backup server and software in place, but have when was the last time you did a disaster recovery test and tried to recover that data?
After developing your site, looking for a good and reliable web hosting company is not an easy job. Currently there are many web hosting companies all screaming with crazy offers just to attract clients. Careful analysis of some basic factors helps a person make an informed decision which hosting company to choose. Factors to consider when selecting a web hosting company: The price for their services The cost of hosting a site is the leading factor for choosing the best company but going for the cheapest is not the best idea. If your site will need to be online always, features like support and other high end features need to be available. Paying something like $2 per month for hosting is not the best plan. Choose a company that has affordable rates and features offered are relatively good. Do a lot of research on the other companies that are offering web hosting services and compare their prices and features offered. Area of specialty of the company Depending on the web hosting company, they have different hosting plans depending on the customer needs. There are those hosting companies that provide better enterprise based web hosting while others provide simple web hosting. So if, you want to have your simple recipe blog hosted then go for the simplest hosting plan. Read on the reviews about the company to find their strengths and weaknesses in providing the hosting services. Customer support offered For a website to go down at some point, is a common occurrence. Select the company that when you have a problem with your site the issue is addressed as quickly as possible. Many hosting companies have a toll free number, and a live customer support feature to help you out. Just make sure that these support features are available 24/7 or else they will let you down when they are needed most. Paid or free web hosting When using a free web hosting, a company will impose adverts on your website to cover up for the costs of providing the hosting space. This is most annoying disadvantage as it takes up much of the space that is supposed to show your web content. Furthermore, you will be limited to a certain bandwidth per month unless the site is upgraded to premium. There is a better way of getting rid of this problem. Use a paid web hosting to put yourself in more control of the site. With paid hosting plan, add as many forms, domain and other great features as many times as you need. Here, the control of the site is in your hands as you decide which ads to put on the sites or not to include adverts at all. The company reputation The company reputation in providing quality services can be determined by the number of reviews it gets from its customers. Carefully read through the testimonials and reviews to get to know a company better. Get to know any drawbacks the web hosting company may have and then decide which to choose as your hosting company.
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Whether giving your website a new look or building a new website, there are a few important elements that should be considered prior to the official launch. By using the checklist below, it could help improve visitor experience and search visibility, and by default, increase traffic and/or sales.
When deciding to create a website, you must first decide on the type of website you want. If you plan on adding content regularly, need a website where many different users can add different types of content, a type of online magazine for your business then you probably want some kind of Content Management System.
Website statistics display how well your website is doing and what content seems to be the most popular. Google Analytics is a powerful (and free) reporting tool for capturing the "who, where, and how" of your website visitors. With Google Analytics, you're able to see: How many unique visitors & pageviews your website receives Where visitors are coming from (search engines, sites linking to yours, etc.) How long visitors stay What keywords are being used to find your site Technical information about your visitors computer (resolution, operating system, etc.) There are a lot of different types of statistics to track and Google Analytics offers advanced reporting tools; however, below are a description of a few key statistics to track when you first get started with any tracking tool. Visits – Analytics measure both visits and visitors in your account. Visits represent the number of times the website was visited, without regard to repeat visitors. Visitors represent the number of people that visited your site. Most Popular Pages – This is a record of the pages on your website that are getting the most traffic, and which are not doing so well? Look at popular pages and their traffic sources to figure out what your doing right and how to best repeat your success. Who Links to You? – This tracks websites and search engines that are sending you the most traffic. Keyword Based Traffic – This is a great report that will display what keywords are being used to find your website through search engines. This will also help you determine the type of keywords you should be targeting or if your website needs to be optimized for your keywords. Bounce Rate - The Bounce rate is a statistic of how long each visit lasted, revealing how many people come to your site and leave without going any further. Analytics will let you view your bounce rate over time, and see how it varies from page to page. For example, if you have multiple landing pages, those with a higher bounce rate should probably be updated to increase visitor interaction.
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